SIMPLY CUPS:
COFFEE CUP RECYCLING HITS NEW MILESTONE
15 MILLION CUPS RESCUED FROM LANDFILL
Simply Cups Australia started 2020 by announcing we had collected more than 10 million cups. We’re now finishing the year by announcing we’ve now passed 15 million cups rescued from landfill. It’s been a huge year.
Building a circular economy and finding solutions to Australia’s waste problems cannot be done alone. It requires an ecosystem of dedicated partners to make it happen. And that is why Simply Cups is working.
We’d like to thank all our partners for being part of the solution is desperately needs solving. Together, we are making a difference.
THANK YOU TO ALL OUR PARTNERS
7-ELEVEN AUSTRALIA
7-Eleven Australia is Simply Cups Pioneering Partner, and our biggest single collector of cups (4.5 million rescued so far).
7-Eleven have launched their #CUPRESCUE School Recycling Program, where they are donating cup collection units to eligible schools to help educate students about how recycling works.

MUFFIN BREAK
Muffin Break have supported Simply Cups since 2018. With cafes based predominantly in shopping centres, Muffin Break have helped Simply Cups expand into more than 25 shopping centres across Australia. over the last 18 months, where we have so far rescued 1.2 million cups. Watch our webinar to learn more about Muffin Break’s sustainability journey.

THE COFFEE CLUB
We are extremely excited to have The Coffee Club as our newest Simply Cups Program Partner. The Coffee Club have begun deploying cup collection units to their stores within Australia.
THANK YOU CUP COLLECTORS
We’d like to thank our 200+ partners currently collection cups. Your collection points is where the recycling journey begins. There are too many of you to thank individually, and you are all amazing. We’d particularly like to thank LendLease, who were the first shopping centre to introduce cup collections to all their shopping centres. As well as ANZ, and their 833 Collins Street building, which is our most prolific collecting site. ANZ also hosted our our first Simply Cups Conference. Finally, we’d like to give a shout out to Consolidated Property Services (CPS), who are our 2nd best overall collector of cups, with almost 1.2 million cups rescued from their various office buildings.

SHRED-X
Shred-X have been our Logistics and Collection Partner since February 2019, and have done an outstanding job collecting cups at over 1,000 sites across Australia. They also shred and bail the cups until they are ready to be sent for further processing or upcycling.


PLASTIC FORESTS
Plastic Forests are now making a variety of products made with upcycled coffee cups, including Garden Beds, AirCon Mounting Blocks and Mini Wheel Stops. You can purchase their products online, and are also available via Reece stores and Reece Online.

NEWTECPOLY
Newtecpoly were the first coffee cup upcyclers in Australia, and make wheel stops, roadside kerbing and outdoor furniture made with coffee cups.

STAY TRAY
Stay Tray is the world’s first reusable cup holder made from 100% recycled material, including coffee cups. Invented and manufactured in Melbourne, Stay Tray won the World Packaging Organisation’s (WPO) WorldStar in the Beverage Category for its brilliant design and innovation. They also make the perfect Christmas gift.

STATE ASPHALT SERVICES
State Asphalt Services have designed a new road surface product made with recycled coffee cups. This new product is currently undergoing extensive testing before it can be used, and with the volume of roads Australia builds each year could take every single cup we collect.
