7-ELEVEN USE RUBBISH BINS
TO PROMOTE CUP RECYCLING
Simply Cups Pioneering Partner 7-Eleven have now installed cup collection points in over 350 stores across Australia, resulting in over 1.3 million cups being collected in their first year since joining the program.
7-Eleven also understand that education is the key to changing behaviours, and have been very active in promoting the program. Last month, 7-Eleven branded a Melbourne Tram to raise awareness for cup recycling. This month, 7-Eleven have started using their regular waste bins to promote the importance how to recycle cups. Very clever.